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Gen Z
I can remember when it was still PC to go on safari and come back with tusks and trophies. Destruction of the rainforest was an unknown term. We took it for granted that the wildlife we read about in bedtime stories and other tales would be around forever as they were such an important fundamental element of our cultural fabric. Starting in the 60s there was talk of alternate ways of conducting business and conservation - however today most people are unaware of the scope of the current species extinction and its consequences. If the population of the United States, one of the world’s biggest consumers and polluters suddenly decided to conserve and attempt to reverse the extinction juggernaut, there are now other countries that feel entitled to the remaining natural resources that supply a resource-demanding middle class lifestyle
Gen Z is a series of photographs that combine images of “gen z” children (who follow behind gen x and gen y contingents) with lists of endangered species. Generation z, generation alpha, millenniums, homeland generation - these are terms given to the group born somewhere in the early or mid 2000s. In their lifetimes they will face extreme species and wilderness loss, and environmental damage control will be a hot button issue as it impacts the global economy.
For Gen Z, theme parks and DNA banks will replace wilderness. These children will grow up in an environment of calls to action and red lists, announcements of species extinction and hopefully, this will all be balanced by some victories or breakthroughs in energy use and conservation.
An image of a child requires no translation from culture to culture and invokes an instinctual nurturing/protective response. The superimposition of text invites a closer look. The size of the endangered species list and its contents becomes the stage, backdrop, psychological environment for the young humans who will inherit our legacy.
Scale: The images you see here are 20 x 30", however the succesfull execution would be mural or billboard sized.